[NOTE: Regarding the monthly publication of Tourism data for the year 2022, the Regional Directorate of Statistics of Madeira (DREM) will keep the model followed in the previous year, releasing an aggregate comprising the hotel sector, rural tourism, and local accommodation, independently of the number of beds. In turn, in its releases, Statistics Portugal (INE) excludes local accommodation establishments under 10 beds. In this press release and in the tables published by DREM the overall total for guests and overnight stays is higher when compared to INE’s. For the bed and room occupancy rates and for revenue and personnel costs, the figures of DREM and INE are the same since the local accommodation under 10 beds is not included in the compilation of these variables.]

In March 2022

Main indicators of tourism activity in the Region continue to have a very sharp growth, with revenue surpassing the pre-pandemic value

The first estimates for March 2022 show that 81.8% of the establishments in the Autonomous Region of Madeira had a guest flow (91.7% of the total tourism accommodation capacity) this month. Hotel establishments had the highest percentage of establishments that had guests (88.9%), followed by Rural tourism establishments with 82.3% and local accommodation with 81.3%.

In the month of reference, there was an estimated total of 647.4 thousand overnight stays in tourism accommodation, representing a very substantial growth of 667.9% compared to the same month of the previous year (84.3 thousand overnight stays in March 2021).

It should be noted that, excluding local accommodation under 10 beds, the overnight stays from tourism accommodation rose 833.1% compared to March 2021, higher than that observed in the country, which was 543.2%. Total income and income from accommodation showed a more significant year-on-year increase of 898.9% and 1 000.0%, respectively. In the country, total revenue and revenue from accommodation registered, in the same order, positive changes of 786.5% and 725.0%.

Hotel establishments concentrated 79.2% of overnight stays, growing by 1 016.6% year-on-year. In turn, local lodging recorded an increase of 262.2%, comprising 18.5% of the total overnight stays, while rural tourism only registered 2.3% of overnight stays, corresponding to a 182.2%growth.

In the main markets, in March 2022, there were quite significant increases when compared to the same period of the previous year. The British market stood out, registering the highest growth of 2 396.2%, followed by the German market (+1 094.8%) and the French market, with an increase of 571.1%. In the domestic market, the overnight stays also grew compared to March 2021 (+208.9%).

Comparing the reference period with March 2019 (pre-pandemic period), the activity in tourism accommodation showed a drop of 1.0% in overnight stays, with the market for residents abroad recording a decrease of 8.0%. Considering the main markets, there were negative changes in the French markets (-24.9%) and German (-15.6%), contrary to the British market, which presented a growth of 1.7%. The domestic market maintained the growth trend, which has been observed in recent months (+65.3% compared to March 2019).

The average stay in tourism accommodation, in March 2022, registered an increase compared to the same month of the previous year (4.15 nights), standing at 4.78 nights.

The bed occupancy rate in the reference month reached 54.2%, growing by 41.5 percentage points over the same month of the previous year. In turn, the room occupancy rate reached 62.1% (15.5% in March 2021).

In March 2022, the average income per room (RevPAR) was 45.74 euros in all tourism accommodation (excluding local accommodation under 10 beds), +409.6% compared to the same month of the previous year. RevPAR grew by 6.7% over March 2019 (42.88 euros in this month).

Increase in the number of rounds performed on the Region's golf courses in the 1^st quarter of 2022

The data from the Golf Course Survey reveals that 22,954 rounds were carried out on the three golf courses, in the Autonomous Region of Madeira, between January and March 2022 (+499.8% than in the same period of the previous year and +0.8% than in the 1^st quarter of 2019), with this activity generating around 952.7 thousand euros in revenue. 82.7% of the rounds were performed by non-members, mostly from the Nordic countries, Germany and the United Kingdom. Hotels and similar establishments sold 51.2% of the rounds, golf courses 24.6% and the remaining 24.2% were transacted by tour operators.

Around 94.9 thousand passengers in transit on cruise ships visited the Autonomous Region of Madeira in the 1^st quarter of 2022

According to data provided by the Port’s authority, in the 1^st quarter of this year, 94,886 transit passengers were counted on the 95 cruise ships that docked in the ports of the Autonomous Region of Madeira. Since there were no stopovers in the same period of last year, it should be noted that, if compared the period under study with the 1st quarter of 2019 (pre-pandemic period), the number of ships that docked in the ports of the Autonomous Region of Madeira, grew by 3.3% (three more ships), while, on the other hand, the number of passengers in transit dropped by 54.5%.

For more information, please click on:

• In Focus (Portuguese only)
• Publications

Back

• Prev
• Next